How to Make Money on Instagram

Before asking the question, how much is my Instagram account worth? or how many followers to earn money? Just wonder about how to make money on Instagram?

How to make money on Instagram

Instagram has grown rapidly to become one of the leading social media platforms today. With over a billion users and user engagement, it's no wonder many people are using Instagram to make money. If you have a business or want to make money for yourself, there are a variety of ways you can use Instagram to make a few dollars. Here's a look at the top three ways to make money creatively via the largest photo sharing site out there. So how do you make money on Instagram?

1. Become an Affiliate

Affiliate marketing involves promoting other people's products and taking a share of each sale. On Instagram, you would post attractive images of the brand's products, along with the company's URL. Consumers click on the URL and can purchase the product offered. You then take a share of each sale made. You can become an affiliate through various methods. However, before you can become accepted as an affiliate, you need to build your Instagram presence and get a considerable number of followers. The more followers you have, the more likely you are to be accepted by companies to become an affiliate. You can develop your Instagram following in several ways. You can :

1. Publish regularly: You must post several captivating images each day if you want to accumulate your number of subscribers.

2. Post good photos: The above method will not work if you don't post high quality and attractive photos. Take the time to create the best photos you can.

3. Use relevant hashtags: You need people to see your images. Therefore, you should make sure to use the relevant hashtags. These allow Instagrammers to find interesting topics, and they are likely to follow your account. You can only use 30 tags per photo, so be sure to use your keywords wisely.

You also need to have a specific marketing strategy if you want to increase your number of subscribers. It is not good to say something generic like "I want to have more subscribers". These are measurable, achievable, timely and relevant goals. For example, instead of saying you want more subscribers, you should set a specific goal like "I want to attract 10,000 subscribers by the end of the year. You then need to use marketing strategies to get that number of subscribers. You can find useful information on business strategies through sites like Foundr. Once you have increased your number of followers, you can start looking for companies that offer affiliate marketing programs. You can find them through sites like Sharesale, Ebates and Stylinity.

Canadian Will Tang is an Instagram affiliate marketing company that publishes articles on topics like travel destinations, discount travel and material reviews. With over a thousand Instagram posts and 26,000 subscribers, Tang is proof that you can make a living by becoming an affiliate marketer.

2. Become an influencer

Once you have built an online reputation by doing and sharing things on Instagram, you can gain the status known as an influencer. It means you have a good following and have built trust with other Instagrammers; put you in a good position to convince the public about trends and products. By becoming an influencer, you can make money from sponsored posts. The difference between an affiliate and an influencer is that the former works to make sales in exchange for a commission, while the latter is primarily product awareness.

Key influencers can make a lot of money. A single post can create thousands of dollars. Therefore, the main influencers can make tens of thousands of dollars every month. If you want to join the ranks of the most influential, you will need to put in the work. For example, you need to know who your audience is primarily made up of so that you can target them with appropriate brands. You can learn more about your audience by viewing the statistics generated by an Instagram analytics report.

Cristiano Ronaldo is one of the greatest footballers of all time. With more than two billion followers on Instagram, it's no wonder he has become the second-highest influencer on the Instagram platform. You don't have to be famous to be an influencer, though. However, you need a lot of followers for brands to accept you as an influencer. There are various influence markets where you can sign up, such as Grapevine, Crowd Tap, and indaHash.

3. Sell your photos

At its core, Instagram is a photo sharing app. So what better way to creatively make money on the site than by selling your photos? Pictures are goods. They can be licensed, printed and sold in several ways. Therefore, if you are a budding or professional photographer, you can use Instagram to showcase your portfolio and sell your photos to people or agencies.

Read this article for more information: SELL PHOTOS ONLINE AND MAKE MONEY

You can list your Instagram photos on markets like Twenty20, Community Foap and 500px. Brands and publishers can then license your images. On Instagram and marketplaces, be sure to add relevant hashtags so that your images can be found by interested parties easily. In addition, use the captions to list all the details concisely and clearly.

Photographer David Arnold is living proof that you can make a lot of money from selling your photos via Instagram. When Arnold decided to offer prints for sale, he received approximately $ 15,000 in requests within the first 24 hours.

You can broaden the income stream from your photos via various creative methods. In addition to selling prints, you can print your images on many different physical products and then sell them. Photogenic products sell well on Instagram, so be sure to put your images on items like phone cases, pillows, calendars, T-shirts and mugs. Many companies can print your photos on products such as Teelaunch and Printful. The more products you offer, the more you will sell.

How to make money on Instagram

Last year, Instagram became a real authority, essential in the world of marketing. Since January, this network has gained 100 million active users per month, bringing it to a total of 400 million monthly users and 75 million daily users. If you want to know how to make money with Instagram, read this article.

These figures are high; so it’s no surprise that brands spend a substantial part of their social media marketing budget on this communication channel.

Now is the perfect time to take advantage of its growing popularity. If you have time for Instagram, you can start working on this network and earn money through it.

Like bloggers or users of YouTube (or any other network that has created an audience for the content they produce), Instagram users have reach and influence. These two qualities are actively sought by a large number of companies.

Together, these two elements allow influencers to generate multiple sources of potential revenue. By optimizing your channel well, you will be able to drain interesting money flows.

How to make money on Instagram

The first question you are probably asking yourself is: how many subscribers do I need to earn money? The short answer: "not as much as you think". The long answer depends on criteria, such as:

1. Your niche and your ability to associate yourself directly with a product category (fashion, food, beauty, and fitness are popular niches, based on the main hashtags);

2. The level of engagement of your subscribers. In other words, bogus subscribers don't count. Brands are not just looking for a number;

3. The income channels you explore don't always have to be economic profitability.

Of course, the more you are followed, the better. Here are some of the main ways to answer the question of how to make money with Instagram:

1. Collaborate with brands in sponsored publications

Sponsored posts are one of the main ways to make money on Instagram. Anyone who has built an online reputation by sharing publications that have won over is considered an influencer. For their audience, influencers are pioneers and experts in certain areas where their opinions are respected.

Many brands simply cannot compete with this; so they partner with influencers to make sponsored posts that help improve the visibility of their products.

But brands are not only interested in the reach of the Instagram account. It's the public's trust and commitment to your content that they're watching.

You can easily lose your integrity with an influencer. Don’t accept branded sponsored posts unrelated to your tastes, just for the money. If that’s not the most important thing to you, you’ll always have the freedom to choose which brands to collaborate with.

How to set rates as an influencer

In general, sponsorship offers influence the creation of content, a publication, a video or an Instagram story; they sometimes include authorization to use this content on the brand's website or in an advertisement.

Most of these offers are negotiable and can cover a single publication or an entire campaign. The consideration may take the form of a fixed sum, a free product, a service, a gift or a combination thereof.

When negotiating, keep in mind that you are not only offering content but access to your audience and user rights. The impact is potentially immense on one of the most popular social platforms.

As an influencer, it's also important to know your audience. Depending on the type of interaction you have with them, your influence and even the level of engagement that you have with your subscribers partly determine the price that you can ask for.

The best thing to do is use numbers from other campaigns or Instagram Analytics. This will help you be ready when negotiating.

How to find brands to work with

Now that you know how to make money on Instagram, it's time to find your ideal brand. If you have enough subscribers, most likely the brands will find you. But you can also look for brands to collaborate with, targeting those that are not too big, but that match your personality and your values.

You can directly write to these brands to try to reach an agreement. Choose the brands you want to collaborate with and get in touch with them. If they are not very big brands, they should respond positively.

The rules for sponsorship vary, but to do the right thing and respect your audience’s trust, consider adding a hashtag “#sponsorship” (or similar) to indicate sponsored posts. Being transparent about your referrals will not affect your credibility.

Affiliate marketing

2.— Affiliate marketing

Unlike an influencer, an affiliate aims instead to create conversions for the brand he has affiliated in exchange for a commission.

This usually goes through a trackable link or a unique promotion code to find out exactly how many clicks are actually leading to sales. Instagram does not allow links yet unless you insert them in your biography or in an article (only for users with more than 10,000 subscribers).

If you want to know how to make money with Instagram, here is a simple method. If your profile is already relatively well known, it is likely that before the sponsored publications, you will launch this type of collaboration with brands. For this, you can also consider using platforms:

1. ClickBank: An affiliate marketing platform with a commission based on levels. It is open to all ;

2. RewardStyle: a network of fashion and lifestyle influencers by invitation only. It offers commissions at 20%;
One of the most popular choices is Amazon Affiliate Program. The commission is 10%.

3. A word of advice: since affiliate links can be long and unsightly, it is advisable to use a URL reduction service such as, especially if you place the link in your Instagram biography.

3.— Open your own online store

Open your own online store

You would think that one of the only ways to make money with Instagram is to "sell" your content on your profiles and work with other brands. Nothing could be further from the truth.

You can also sell your own products. Whether you are an influencer or not, you can start your own online business. Here you can sell goods, services or digital items that can be an extension of your brand, creating a business with "help" from your audience.

It takes a little time, but it is part of the project of all entrepreneurs. By selling your own products, you don't have to add the messages of other brands in your content marketing strategy.

You are the one who sets the rules of the game, your brand image and you choose the development of your business. It's your brand and you manage it as you see fit.

Ways to Sell Your Products

You can launch a collection of clothing or accessories, as a permanent or ephemeral collection. Offer an on-demand purchase service. Take the example of the success of Dulceida Shop: this influencer has created her own clothing brand with summer and winter collections. It’s a way to manage your brand image.

It is not a bad idea to sell your services as an expert on a given subject. For example, you can sell services in photography, webinars, how-to guides, or even eBooks and custom maps. These are physical or digital products. Consider anything that can help a person in their work. In this case, social networks will be your ally to establish your notoriety.

You can use your Instagram account to start a business that sells your own original products. Dulceida Shop, for example, not only has a website but also a profile dedicated exclusively to it. In the same vein, Dulceida also has its own Instagram account.

If you sell items in your own store, why not use your Instagram account as a storefront whose strategy follows that of your website. You can use gallery format photos or even photos from the campaign itself. You can also distribute photos of people using your products, which will give you prestige. 

Instagram as e-commerce

Instagram as e-commerce

The latest new feature from Instagram is helping to increase your brand's purchases through the platform itself. You can sell your products directly on the platform.

With Instagram Shopping, stores can add labels with the prices of each product, as we can see in this photo. So you can make your purchase simply by looking at the photo. It is a perfect solution if you are creating your own online store with your products.

One last possibility is available to you, and not the least. Now that you know how to make money with Instagram using your personal account, see how to do it through content marketing platforms like Coobis.

More than 2,000 advertisers are registered with Coobis, including many of the major brands in the key industries. Just register on the platform and wait for the brands to contact you.

Throughout the article, we covered how to make money on Instagram with your account. Different Instagram earning strategies have been covered.

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